Atlanta B2B Advertising
Industrial Web Pros: B2B Experts
Despite what other companies may think, the Internet marketing industry is not “one size fits all.” With industrial and business-to-business websites, it’s crucial to know your target audience. Unlike your average Internet marketing company, Industrial Web Pros realizes that industrial and B2B sites have completely different needs and therefore, require completely different strategies.
Why the Internet is Important for Your Business
If you think your website and Internet presence doesn’t affect your business, think again. Forrester’s 2007 Marketing Effectiveness Study reveals the following…
- Shifting Budgets: 61% of businesses surveyed plan to increase their online marketing spend by shifting funds from print advertising, tradeshows and direct mail campaigns to the Internet.
- Changing Perceptions: Businesses are recognizing that online marketing is critical for finding new prospects and generating more sales.
- Buyer Behaviors: Searchers indicate that search engines are their number one choice for finding more information on products and services. Website design, relevant content and competitive search engine ranking are critical to the success of your business.
Now that you know your competitors are recognizing the importance of Internet marketing, isn’t it time for you to do the same?
93% of all B2B buyers begin their searches for products and services on the Internet.
This means:
- People are searching online for your type of business.
- Your potential customers are using numerous search engines, portals, directories and social media
sites to find you.
In other words, even if you’re in a niche industry, people are looking for you. Let Industrial Web Pros make sure they can find you.
Why Industrial Web Pros?
Typical website designers don’t understand your marketing needs – they focus on the aesthetics of the website. At Industrial Web Pros, however, we understand that a website is more than just a pretty page – it’s your company’s image. As a result, our designers consider every aspect of your website. From general information to sales goals, we’ll work with you to create a site that truly represents your business.
Of course you don’t need to know how the Internet works to realize the importance of listing all of your services and products on your site (after all, you wouldn’t want to hide your latest catalog from a potential customer). But with the time it takes to run your business, who has time to learn all the intricacies and stay up-to-date with the changes in the Internet marketing business? That’s where Industrial Web Pros comes in. Your ROI doesn’t need to be a guessing game. Call us to take the guesswork out of your return on investment.
In addition to creating a website that will generate more sales, we also develop customized search engine optimization and marketing plans to help increase your site’s traffic. This ensures that potential customers can easily find you when they’re searching on search engines like Google, Yahoo or MSN.
Industrial Web Pros Ensures that:
- Through our SEO knowledge, qualified searchers find your site on search engines.
- Thanks to our content creation and management expertise, those same searchers quickly find information about your products and services.
- With our website design and customer service experience, more searchers convert into paying clients.
- Due to our understanding of SEM and PPC strategies, your business gets the best ROI for your Internet marketing budget.
Call Industrial Web Pros today for your free Internet marketing evaluation and learn…
- Where your website shows up in the search engines – if it shows up anywhere at all
- How easily your customers can navigate your site
- Whether or not your website’s content is accurate and properly reflects your business
- If your PPC ads are working for you
Did You Know?
- 80% of Internet shoppers click through to websites found in the natural search listings
- 20% of Internet shoppers click through to websites through PPC ads
- 65% of Internet shoppers click through to a company listed on the first page of search engine results
- 62% of Internet shoppers don’t go past the first page of search results;
90% don’t go beyond the third page – this is why a high ranking on relevant keywords is critical!
Common Questions
Can’t I do my own SEO?
Search engine optimization is not for the do-it-yourselfers. What works well for one search engine may not get the same results on another. Additionally, many of the so-called “tips” you find online can actually harm your website’s ranking and even lead to rejection from the search engines altogether. Search engine optimization requires experience and an understanding of search engine algorithms. An experienced SEO firm with a commitment to only ethical “white-hat” SEO strategies is your best resource for improving your Internet marketing ROI and achieving positive online results.
What do SEO services?
The answer to this question truly depends. Our rates are based on your company’s specific needs, and are not set at arbitrary price points. You pay only for what you really need. Some sites may only need a one-time website optimization, followed by periodic SEO, in order to generate a higher ROI and maintain competitive placement. Other sites, on the other hand, may need an ongoing SEO program. Thanks to our flexible approach to SEO, your cost will always be in line with your needs, and we do not require long-term contracts. Contact Industrial Web Pros to learn why our customer-focused SEO approach works and what it can do for you.
